Expert urges Filipinos to explore online biz
MAKATI CITY, Philippines –Uncertainties brought about by the current economic crisis are causing Filipinos to find new ways to make money.
While some are looking to work abroad despite problems regarding foreign employment, a Filipino online marketing expert said fellow Filipinos can still earn in dollars without having to find work abroad – or leave the comforts of their home.
Dubbed by online entrepreneurs as “Master List Builder,” Joel Christopher Remandaban, said Filipinos can develop their own businesses via the Internet by going beyond using this as a tool but as main business platform.
Remandaban has been using mailing lists to do business on the Internet, thus earning the name of Master List Builder. It is similar to doing direct selling or advertising.
Remandaban, who has written a book on Internet marketing, said Filipinos often lack the spirit of entrepreneurship.
“Graduates tend to think to work for another company first. When they’re used to it, they stick to just being employed instead of being an employer,” he said.
He said Filipinos are now using Internet to generate revenues. Some go for advertising on blogs or websites through services like Google’s Adsense.
He said some of these online tools are slowly giving in to newer tools now used by other online entrepreneurs to differentiate themselves in the market.
“There are many new business models that can be tapped by Filipino online entrepreneurs. Some can be sure fire successes as long as the entrepreneur chooses what market to target first, and then analyze what products and services can be offered online,” Remandaban said.
Another challenge is the negative perception by many Filipinos about the Internet, particularly with risks such as identity theft and online get-rich-quick scams.
He said Filipinos should also be wary but at the same realistic in establishing their goals.
Remandaban currently manages USTE.tv, an online portal for alumni of the University of Santo Tomas.
He said he is using USTE.tv for the upcoming 400th anniversary of the UST. The site is also used to provide online entrepreneurship lessons.
“We’ll be conducting seminars wherein we will do video streaming of real-world online business scenarios,” Remandaban said.
-Original Article - http://newsinfo.inquirer.net/breakingnews/infotech/view/20090610-209756/Expert-urges-Filipinos-to-explore-online-biz
- Well if this pinoy is called the "Master" then maybe we ought to listen to him and make some money in the Philippines!
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